Photography can immediately conjure a mood—and sometimes a virtual soundtrack. But how do you translate that from a catalog to reality in store locations?
Our criteria for choosing music is for listeners to feel the vibe of CB2 so we play unexpected set lists. From ‘Kraftwerk’ the German pioneers of electronic music of the late 70s, to ‘Goldfrapp’ of the European ultra-hip dance pop genre, with a little ‘Yelle’ in between.
Sometimes we get inspiration from specific products. Right now there are several furniture pieces that take classic, mid-century design elements and update them for a fresh modern feel, so it was natural to bring in music to compliment the look.
‘The Bird and the Bee’ are perfect—a swank duo from California that mix loungy 60’s instrumentals, cheeky lyrics, and of the moment Euro-disco beats.
We also like to bring in music that reflects our sense of humor. We love seeing a customer’s reaction when an obscure, underground disco track comes on, or a long forgotten 80s tune.
It’s great to see people move to the beat or lounge on a sectional, and we’re always looking for something fresh—so what’s CB2 on your iPod?
Thanks to chris, store designer miami who also compiles our soundtracks, for this submission.